Platform capability
Campaign controls
Campaigns connect a commercial objective to a defined audience, commerce trigger, rebate formula, funding limit, claim experience and virtual-card profile.
Route recovery
Return an unmatched request to a known Rebate Cards path.
The requested route is outside the current website map, so navigation returns to published program information.
- 01 / Request
Unknown pathname
A browser asks for a route that is not present in the current site map.
- 02 / Router
Path resolution
- Normalise the request
- Compare published routes
- Preserve a clear 404 response
- 03A / Option
Return home
Restart with the main Rebate Cards business-model overview.
- 03B / Option
Explore industry models
Continue to rebate models, economics, insights or contact.
- 04 / Website
Published navigation
Only current, intentional destinations are presented as available pages.
- 05 / Recovery
A valid next request
The visitor selects a known destination and resumes the information journey.
What it covers
Operational capability with a controlled state model.
- 01Versioned rules and effective dates
- 02Fixed or percentage rebates with caps
- 03Budget reservation and exhaustion controls
- 04Four-eyes approval before activation
Operational outcome
Every award can be reproduced from the exact campaign version that evaluated its source order.
Rebate program strategy
Apply this capability to a funded merchant campaign.
Define who funds the rebate, what qualifies, how value is calculated and how program performance is measured.
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